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Growth Marketing Manager, Acquisition

  • Remote
    • Remote, Buenos Aires, Argentina
  • Media Buying

Job description

About Trafilea

Trafilea is a dynamic and innovative Tech E-commerce Group that operates multiple direct-to-consumer brands in the intimate apparel and beauty sectors, with a focus on using data-driven strategies to scale their businesses. In addition to our products, we have our own online community dedicated to promoting body positivity. As a rapidly growing global player, Trafilea is committed to creating high-quality products and services that enhance the customer experience and drive long-term growth.


Marketing@Trafilea: Work across multiple brands, leverage data-driven strategies, and drive rapid growth in a dynamic remote work environment. We have 3 business lines with brands based on digital marketing & growth strategies.

We’re seeking a data‑driven Growth Marketing Manager to own acquisition strategies and execution for our fast-growing brands. You’ll lead performance across media channels, funnel optimization, and creative messaging to achieve defined revenue, acquisition, and profit targets.

Key Responsibilities

  • Define and execute media strategies with budgets above $1M/month to hit acquisition and revenue goals.

  • Optimize the entire funnel—from ad creative to checkout and upsell—to maximize customer value and profitability.

  • Drive creative strategy by product, audience, and channel, ensuring brand consistency.

  • Prioritize improvements weekly/bi‑weekly using a 20/80 framework.

  • Lead upsell/downsell testing via proprietary one‑click funnel software.

  • Monitor and optimize each step in the customer journey from platform messaging through thank‑you page.

Why Trafilea

We’re a tech-led eCommerce group scaling our own globally loved DTC brands, while helping ambitious talent grow just as fast.

🚀 We build and scale our own brands.

🦾 We invest in AI and automation like few others in eCom.

📈 We test fast, grow fast, and help you do the same.

🤝 Be part of a dynamic, diverse, and talented global team.

🌍 100% Remote, USD competitive salary, paid time off, and more.

Job requirements

  • +5 years developing and executing growth marketing strategies—particularly in e‑commerce or consumer products.

  • Experience managing six‑figure monthly ad spend across Meta, Pinterest, TikTok, YouTube, and Google.

  • Skilled at interpreting consumer data to drive creative and media decisions.

  • Strong collaboration and communication with creative, engineering, and marketing teams.

  • Organized, detail‑oriented, and comfortable owning complex funnels from paid media setup to upsell flows and thank‑you pages.

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