People Business Partner, Marketing

About Trafilea

Trafilea is a Consumer Tech Platform for Transformative Brand Growth. We’re building the AI Growth Engine that powers the next generation of consumer brands.

With over $1B+ in cumulative revenue, 12M+ customers, and 500+ talents across 19 countries, we combine technology, growth marketing, and operational excellence to scale purpose-driven, digitally native brands.

We own and operate our own digitally native brands (not an agency), with presence in Walmart, Nordstrom, and Amazon, and a strong global D2C footprint.

Why Trafilea

We’re a tech-led eCommerce group scaling our own globally loved DTC brands, while helping ambitious talent grow just as fast.

🚀 We build and scale our own brands.

🦾 We invest in AI and automation like few others in eCom.

📈 We test fast, grow fast, and help you do the same.

🤝 Be part of a dynamic, diverse, and talented global team.

🌍 100% Remote, USD competitive salary, paid time off, and more.

Key Responsibilities

This role is not about “HR administration.” It’s about building high-performing teams and driving transformation in a global, tech-driven environment. You’ll be the go-to expert for your business area, guiding leaders on how to attract, grow, and retain world-class talent while ensuring our people experience scales with our business ambition.

• Own the full employee lifecycle: from diagnosing hiring needs and building scorecards to onboarding, development, and retention.

• Partner with leaders: act as a trusted advisor, ensuring that every people decision supports business objectives and performance outcomes.

• Collaborate with Talent Acquisition and Total Rewards to align hiring priorities, budgets, and organizational capacity each quarter.

• Guarantee excellence and clarity in hiring processes — every role backed by a defined scorecard, level, and job description.

• Lead onboarding experiences that integrate new hires seamlessly into the business and culture.

• Implement and oversee performance management processes, including reviews, calibrations, and succession planning.

• Drive development and growth plans — ensuring every top talent has an Individual Development Plan (IDP) and every low performer has a Performance Improvement Plan (PIP).

• Lead organizational structure reviews, identifying efficiency gaps and redesigning teams for scale and agility.

• Execute transformational initiatives tied to business growth, operational excellence, or cultural improvement.

• Analyze ENPS and engagement data to design and implement actions that enhance retention and motivation.

• Partner with Learning & Development to assess skill gaps and co-own training programs for your departments.

• Provide guidance and coaching to leaders and employees to enhance performance, alignment, and collaboration.

• Ensure policy compliance and people processes are consistently upheld across your department.

• Collaborate with PMO, Process, and Audit Excellence teams to strengthen leadership routines and operational discipline.

• 5+ years as a senior-level People/HR Manager or HR Business Partner in dynamic, fast-growth or multinational environments.

• Proven experience partnering directly with functional leaders to influence strategic decisions.

• Hands-on expertise across performance management, workforce planning, talent development, and organizational design.

• Strong analytical skills to define KPIs, monitor dashboards, and optimize processes.

• Certified in project management (or willing to complete a 4-month asynchronous PM course paid by Trafilea).

• Excellent communication skills in English (written and verbal) — comfortable working cross-functionally and globally.

• Demonstrated experience supporting your assigned functional area (e.g., Marketing, IT, Finance, or Operations).

• Strategic thinker with the ability to translate people insights into measurable business outcomes.

• A proactive, empathetic, and detail-oriented approach to leadership and collaboration.